Underwhelmed by pet products.

Like most good ideas, Hoddogs was born out of frustration (and sweat). One brutally hot summer, Andrew and Tarren, dog parents, design nerds, and sarcastic soulmates, realised every “cooling vest” on the market sucked. Drippy. Dorky. Smelled like a pond. No thanks.

So they made their own.

Backed by way too much Googling, real world testing, and the occasional dog related meltdown, they built a brand for pet parents who love their dogs, but hate cringe gear.

They live for strong coffee, strong opinions, and strong willed dogs.

And yes, they designed Hoddogs for the kind of dogs who bite first and apologise never.